New regulations will target abnormal trademark filings

In a bid to improve the nation’s business environment, the China National Intellectual Property Administration will roll

out a new set of regulations on trademark filings to curb the “applications out of malice”.

The regulations draft has been publicized on the CNIPA website, soliciting suggestions and opinions from the public until March 14.

The move reflects a shift in policymakers’ focus from intellectual property quantity to quality, s

aid Li Shunde, a senior IP researcher at the Chinese Academy of Social Sciences.

Comprised of eight articles, the new regulations target “abnormal applications”, such as trademark sq

uatting, imitating established brands and filings with no intentions for actual use in industry or business.

The regulations, once they take effect, will also come as a severe blow to tradema

rk speculators, who apply for and stock trademarks for trade rather than industrial or business use.

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